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The Federal Reserve Bank of San Francisco

November 3, 2004

CONTACT: Lily Ruiz
FRBSF
415-974-3240

LA Fed Dedicates New Lobby Exhibit November 9

The Los Angeles Branch of the Federal Reserve will conduct dedication ceremonies for its new lobby exhibit Tuesday, November 9, 2004, at 950 South Grand Avenue (Grand and Olympic) in downtown Los Angeles. The invitation only event will begin at noon and include exhibit tours.

Teachers, educators and high school students from around Southern California are scheduled to attend.

The exhibit, entitled Fed Gallery: Your Central Bank in Focus, uses interactive technology and vivid graphics to highlight the Federal Reserve’s role in the American economy. Various displays focus on cash and check operations, bank supervision, and monetary policy.

Included is a pachinko game in which the participant rates the safety and soundness of a particular financial institution; a display that asks visitors to ID the counterfeit notes; a currency display featuring historic and rare notes; and, stations that provide key facts about the LA Branch.

The Los Angeles Branch of the Federal Reserve opened in 1920, and has been housed in its current building since 1987.

Beginning in January 2005, tours of the Los Angeles Branch will be available by appointment only, Tuesday through Thursday at 10:00 a.m. or 1:00 p.m. The Branch welcomes groups of eight to thirty people of high school age or above. Those interested in scheduling tours may call (213) 683-2900.

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